Project Description

Massimo Dutti

Client:

Massimo Dutti Ltd., Moscow

Briefing:

Supervising the Massimo Dutti Store.

Concept:

The configuration of the Massimo Dutti Store in Stavropol considering the CI of the INDITEX Group. One important aspect of the INDITEX Group CI is the freedom to move. This freedom is not only reflected in the different presentation areas but also in the check-out area. Especially the check-out area is design very spaciously with different storage tray.

Leather armchair, glass tables and in wood framed presentationwalls create a pleasant atmosphere for the costumer. The choice of material was highly influenced by – for Massimo Dutti very typical – the use of leather, wood and brass.