Seeßle

The demands on a modern medical supply store have changed - away from purely functional design and towards a holistic customer experience. Seeßle Fußgesund GmbH is responding to this change with a newly developed concept that combines traditional craftsmanship with innovation and a feel-good atmosphere. The Munich-based design and realisation office Gruschwitz GmbH was responsible for the conception, planning and implementation of the project.

The reorganisation of the parent company comprises three clearly structured levels:

Ground floor: The spacious sales area forms the centrepiece, with a central, rounded seating element for fitting rooms, a workshop-style checkout area with perforated wooden panels and flexible presentation areas for technical and product worlds. The ground floor also houses the first treatment rooms and the newly designed lounge areas with staff kitchen, which were integrated and modernised as part of the conversion of the existing building.

1st floor: The other medically equipped treatment rooms are located here - bright, barrier-free and modern. The workshop, which emphasises the company's high standards of craftsmanship, is also located on this level.

2nd upper floor (newly added): This completely new floor houses the modern office space for employees and management. With clear structures, openness and a high-quality working environment, it is a visible sign of employer quality in action.

The redesigned flagship store with the integrated shop emphasises a combination of clarity and emotionality. Reduced design language, arches and curves create harmony. Materials such as terrazzo tiles, coloured carpets, perforated maritime pine panels, black powder-coated steel pipes and subtle wallpaper add warmth and depth. The lighting via a differentiated track system creates targeted accents and an inviting atmosphere.